Let’s have a field day!

Earlier this week, my friend Garry was a guest blogger on Salesforce’s official blog. His post was about the five fields that every Salesforce instance should have. Garry’s post focused on some really great fields around customer metrics and selling opportunities. But it got me thinking – what are some of my favorite fields to create when I go in to a new org? I tend to think more about prospect profiling. Here are a few Account-level fields that are must-haves in my book.